The Week at the SLHTA, August 12th, 2014

Friday, September 12th, 2014  
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In This Week’s Edition
The Saint Lucia Tourist Board Incentivises Agents with September Campaign
Caribbean Renewable Energy Forum 2014 – Miami
Training for Trainers Offered by GAMA Learning Institute
SLHTA Sports Invitational Update
Two Saint Lucian Resorts among 25 Best Honeymoon Destinations
LIAT Announces Flights to Haiti
Bay Gardens Resorts Launches Live Chat Service on its Website
Jus Sail Invites Hotels to Participate in The Bart’s Bash Event
SLHTA Collaborates with NCF Telethon
Jus’ Sail annual Youth Training Programme Starts
Saint Lucia Prime Minister attends Saint Lucia Showcase
All is Set for Maintenance Managers thiscoming Thursday
Sandals Foundation donates over $16,000 to Crisis Center AfterSchool Program
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The Saint Lucia Tourist Board Incentivises Agents with September Campaign


The Saint Lucia Tourist Board is launching a new month-long campaignin September called ‘My Kind of Saint Lucia’ focusing on five key themes – Luxury Traveller, Foodie Fan, Nature Explorer, Romantic Escapist and Beach Lover.

The aim of the campaign is to highlight the unique and enticing reasons for people with different interests and motivations to visit Saint Lucia, and to help drive early bookings to the island for winter 2014 and summer 2015.

Throughout September, the Saint Lucia Tourist Board will reward four top sellers with a £100 Love2Shop voucher and the overall winner will gain a place on a fam trip in November.

To be in with a chance of winning, agents need to book a minimum of two package holidays to Saint Lucia in September and will need to enter details of the bookings

The September campaign will also be supported by 24 tour operators and hoteliers…Read More.

Caribbean Renewable Energy Forum 2014 – Miami


Four weeks until the Caribbean energy market gathers in Miami for CREF 2014, and what a conference we have in prospect.

The agenda, which features close to 70 speakers, is extraordinary in scope and packs insight and expertise into every session. Download the latest version here.

And then there’s the line-up of nineteen (19) countries including Saint Lucia which will be represented at CREF either by their government, or by their utility or, in many instances by both.
Need we say more? If you’re serious about working in the renewable market in the Caribbean, we look forward to seeing you in Miami next month.
For comprehensive information on CREF 2014, and to register,

Training for Trainers Offered by GAMA Learning Institute

The ability to lead and influence staff towards demonstrably higher levels of performance is one of the most essential skills of an effective supervisor or manager. Consequently, this “Train the Trainers” course goes beyond merely building capacity in the effective delivery of training (imparting information, transferring knowledge and enhancing understanding) and is presented in five (5) interrelated parts.

Based on previous experiences with delivery of this particular workshop, it would be preferable to do it over three half days, with a few days or as much as a week between each session.  This would provide sufficient time for the participants to undertake and apply practical aspects of the Workshop related to their actual work


Modules covered during this Training

  • Part 1: Performance & Productivity: Training in Context
  • Part 2:  The Communication Process
  • Part 3: Training Delivery
  • Part 4: Motivation & Coaching
  • Part 5: Presentation Skills: Speaking to Inform, Speaking to Persuade

Contact Us

GAMA Learning Institute

Cnr. Maurice Mason Ave. & L’anse Rd.

Castries, Saint Lucia

Tel: 453-7719 | 285-6719


SLHTA Sports Invitational Update

The Saint Lucia Hotel and Tourism Association (SLHTA) and Sports Committee would like to thank all teams participating in the football competition. Congratulations to those teams you have secured a spot in the quarter-finals.

The games left in the first round are as follows:

  • St James Club vs Sandals Halcyon on Monday 15th Sept. at Corinth
  • Cap Maison Resort & Spa vs Sugar Beach A Viceroy Resort on Monday 15th Sept in Soufriere
  • The Landings vs Sandals Grande at Corinth on Monday 15th Sept at 2pm

Two Saint Lucian Resorts among 25 Best Honeymoon Destinations


According to Caribbean Journal“Choosing the best resort for a honeymoon in the Caribbean is a bit like choosing an engagement ring. There are so many, they are all beautiful and there’s usually one that’s just right for you. The difference is, you’ll have your ring forever – but your honeymoon is just a few days.”

The island has many breathtaking attractions and accommodation, but those resorts were chosen out of many others. The two resorts were:

  • Jade Mountain – #4
  • Ladera Resort – #17

Both resorts captures the iconic views of the Gros and Petit Piton, a world heritage site and the image that represents Saint Lucia to the wider tourism markets.

LIAT Announces Flights to Haiti

LIAT announced this week that they are launching flights to Haiti. The new service to Haiti’s, capital, Port-au-Prince, will launch on Dec. 5.

The flights will operate every Tuesday, Wednesday, Friday and Saturday, with service from Santo Domingo. “The new route will meet customer demand and provide connections for customers to travel within the Caribbean to and from this growing market,” the carrier said in a statement.

The service could be a boon both for those looking to travel between Santo Domingo and Port-au-Prince and for Haiti’s nascent tourism market, which could benefit from intra-regional tourism.

Indeed, Haiti has been looking to court tourists from both French-speaking departments, Martinique and Guadeloupe, and from the Dominican Republic, where it opened a tourism office earlier this month…Full Story Here

 Bay Gardens Resorts Launches Live Chat Service on its Website


In the first week of September 2014, Bay Gardens Resorts launched an all new ‘live chat’ feature on its

This feature allows users of the company’s website a direct interface with customer service agents for real-time, instantaneous communication. Users are able to ask questions, get assistance, receive suggestions and more. The system also incorporates voice and video calling capabilities to enhance the users’ experience.

The chat service is manned from 9am to 5pm EST on weekdays, with an offline message component to ensure that all messages are received. The offline messages are actioned within 24 hours of receipt. In the days since the service was launched, it has seen a steadily increasing amount of usage.

This is yet another advance for Bay Gardens Resorts, in the online/digital marketing realm. This year alone, the locally owned company has launched a number of initiatives including an online gift registry for wedding couples and a mobile app.

Jus Sail Invites Hotels to Participate in 

The Bart’s Bash Event


Jus Sail encourages hoteliers in the North of the island to enter a hobie cat or two in to the Guiness Book of Records attempt for the world’s biggest ever Sailing Race – The Bart’s Bash. This event is truly global in scale and here in St Lucia the St Lucia Yacht Club are organising the island’s contribution to this event on Sunday 21st September to be held in Rodney Bay at 10am.

You can read more about the event online at but the essence of it is a fundraising event for The Andrew Simpson Foundation which was formed in honour of Andrew, who died in a tragic accident upon an America’s Cup boat in San Francisco last year.

Jus’ Sail is supporting this event because they are passionate about encouraging  St Lucians to embrace sailing and they hope that this event may inspire as many boats as possible on to the water for this world record attempt and that it might gather some local publicity as a result. They will have their present cohort of Youth Trainees aboard their boatGood Expectation on the day.

National Community Foundation (NCF) Telethon Set to Take Place on October 5th 2014.


See FLYER at the Bottom of this Page

Jus’ Sail annual Youth Training Programme Starts

The team at local charter company and sailing school Jus’ Sail are excited that its Youth Training Programme, now in its third year, is again in full swing. Four young ladies and five young men, presently out of work and not in education, have been recruited to take part in the company’s three week training and certification programme, before undertaking work experience with private sector partners in October. The three tenets underlying the programme are – Training – Certification – Employment. The aim of the Jus’ Sail Youth Training Programme is to assist young St Lucians who have a commitment to improving their skills to find sustainable employment within the yachting or wider service and hospitality sectors. Jus’ Sail believe that sailing offers an unparalleled learning environment in transferable skills and personal development.

This year’s programme has been funded through the purchase of Jus’ Sail merchandise by the company’s charter guests, donations by well-wishers, a fundraising dinner sponsored by Saint Lucia Distillers that was supported by numerous local companies donating prizes and auction items and in kind support from IGY Rodney Bay Marina and The Moorings who not only donated a five day charter for auction but are also providing a 46ft Catamaran for a four day sailing adventure that the students will undertake at the culmination of the programme.

The training programme schedule of activities includes:

  • 2 days of First Aid and CPR certification with St John’s;
  • 4 training sessions to gain the Swim to Survive Certification with the St Lucia Lifesaving Association;
  • 6 days International Crew Certification with Jus’ Sail through their accredited sailing school with International Yacht Training Worldwide;
  • 2 customer service workshops with HR & Training Consultant Sannyu Clarke-Isaac;
  • 2 personal development workshops with Psychologist and Counsellor Candace St Jour;
  • a conflict resolution and effective communications workshop with Storm Security Director Mervyn Steele;
  • a 4 day teambuilding and leadership development sailing voyage aboard a Moorings Catamaran
  • and a minimum of two weeks work experience within a suitable workplace.

At the completion of this intensive programme successful participants will be assisted to rework their CV and seek gainful employment.

Jus’ Sail’s co-director Pepsi Demacque-Crockett said “We are very excited by this year’s cohort of students. They are already proving themselves to be highly motivated to succeed and unafraid to push themselves in new areas such as swimming and sailing a dinghy, which for a number of the non-swimmers is quite an achievement after only two days on the programme!”

For more information on the Jus’ Sail Youth Training Programme and its activities please refer to the Jus’ Sail Facebook Page and if you would like to recruit a graduate from the programme into your team please contact James Crockett by email: or call him on 2871071.

Saint Lucia Showcase


Prime Minister, Hon. Dr. Kenny D. Anthony has joined officials from the Saint Lucia Tourist Board in London, for Saint Lucia Show Case 2014.


A number of activities have been scheduled from Monday, September 08, to Friday, September 12, 2014 to showcase and promote Saint Lucia as a tourism and investment destination.  During this week, Saint Lucia Show Case will be attended by over sixty UK based tour operators and forty hotels and destination management companies.


The Prime Minister is expected to address three events involving Travel Agents to thank them for promoting Saint Lucia and helping Saint Lucia’s Tourism rebound. He will also share ideas on the future prospects for Tourism in Saint Lucia.
Dr. Anthony is expected to return to Saint Lucia on Sunday, September 14, 2014.


Hon. Philip J. Pierre, Deputy Prime Minister and Minister for Infrastructure, Port Services and Transport is the Acting Prime Minister until Sunday.

All is Set for Maintenance Managers thiscoming Thursday


Maintenance Managers of hotels are set to benefit from training provided by the Ministry of Health Wellness, Human Services and Gender Relations in collaboration with SLHTA.


The Saint Lucia Hotel and Tourism Association (SLHTA) in collaboration Ministry of Health and FDL Pest Control is embarking on another sensitization initiative aimed at educating Maintenance Managers/Supervisors at hotels and resorts on two vital issues.  The morning session will focus on mosquito prevention and how to conduct a proper inspection, while the afternoon session will touch on the importance of an integrated approach to pest management.


The training will be held at the Auberge Seraphine on Thursday 18th September 2014 from 9:00am through to 4:00pm. Lunch will be provided.

Sandals Foundation donates over $16,000 to Crisis Center AfterSchool Program


The Sandals Foundation has donated more than EC$16,000 to the Saint Lucia Crisis Center for the continuance of its educational support program designed to improve the academic performance of children coming from challenging circumstances in the Castries Central area.


The contribution for the Afternoon Care and Extended Support (ACES) program comes on the heels of more than a year of collaboration between the two organizations in a bid to providing support to the less fortunate and to ensure that no child is disadvantaged.


Managing Director for the Center Antonia Jean said the Foundation’s support has provided the children with a more secured environment within which to work.


“The academic, social, physical and spiritual development became fully encompassed into the daily programs offered by staff and volunteers,” Jean said, adding, “Students are now engaged in sporting activities such as swimming and netball.”


Director of the Sandals Foundation Heidi Clarke said the decision to continue to support for the Saint Lucia Crisis Center was without challenge. “The Crisis center has proven its unwavering commitment and dedication to the reduction and elimination of domestic violence in all forms and the guidance and support of young children in the community…Read Full Article

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